MNCMN JULY CHANGE SUMMIT
Topic: "Impact that Employee Experience has on CX and How Change Practitioners Can Make a Difference"
Speaker: Jennifer Canfield
According to Forrester, 84% of companies aspire to be a customer experience leader, but only 1 out of 5 deliver good or great customer experience. What are the keys to success in CX? Companies that are great at creating a stellar customer experience embed the pulse of the customer in their organization and empower their employees with the customer data, insights and tools they need to make every experience great.
In this session, we will share a model for embedding the pulse of the customer in an organization:
- ACTIVATE every employee
- ENGAGE every customer
- OPTIMIZE every experience
- TRANSFORM your company
We will spend most of the session talking about the first step – activating every employee. As change practitioners we can make a huge impact in how organization activate their employees. Come join us for an engaging conversation on how to activate every employee to drive the desired customer experience!
- 4:00 – 4:30 Networking / Guests Arriving
- 4:30 – 6:00 Summit Event
- 6:00 – 8:00 Happy Hour / Networking
Jennifer is a consulting, research, and analytics leader helping Fortune 500's delight customers, drive growth, increase profitability, and successfully manage change. Jen's areas of expertise include analytics, consulting & research, and technology. She is passionate about customers, financial growth, mentorship, and organizational leadership.
At Medallia, Jen partners with new and existing Medallia customers to design CX solutions that unlock customer growth. Her areas of expertise include customer experience measurement and strategy, digital and consumer analytics, consumer insights, marketing measurement and effectiveness, and leading change.
Prior to joining Medallia, Jen was Vice President and Head of Financial Services Research at Millward Brown Digital, working with the top US financial institutions in Retail Banking, Insurance, Payments, and Affiliates, including Google, Yahoo, and Bankrate. Jen holds a BA with Honors from Rice University in Economics and Fine Art, and an MBA summa cum laude from Simmons College in Boston, MA.
Normandale Community College | Partnership Center, P0806
9700 France Ave S
Bloomington, MN 55431
(please park in Parking Lots 3 & 4)
▲ Please know that registration closes on the Sunday before the event, July 15th.
After the show, its the after-party...
Join us at TBA for some Networking and Happy Hour action from 6:00-8:00 PM.